How The Acura RDX Is Breaking Sales Records
When it comes to luxury compact SUVs, the 2019 Acura RDX is at the top of the mountain, breaking several sales records since it first came out in June. This is especially impressive considering how popular the segment is, but one of the most extensive redesigns in the decade have drawn a whole bunch of new eyes and purchases to the vehicle.
As a start, the RDX’s sales set an all-time record for any month, with sales going over 36.9% compared to the previous record month of June 2017. It also broke records for monthly sales of Acura SUVs, and the RDX’s sales in June marked the highest sales of any Acura model in over a decade. The previous record holder in this slot was the Acura TL sedan, all the way back in April of 2006.
Jon Ikeda, vice president & general manager of Acura, explained that “the 2019 RDX sets the foundation for a whole new generation of Acura products, and this incredible response from the market and all of our stakeholders affirms the direction we are taking the Acura brand.”
So, what are some of the features that propelled these sales? For one thing, the RDX’s 2019 model is built on an all-new body and has a new set of premium features, including the True Touchpad interface and premium sport seats with 16-point power adjustment.
To break records like these, it’s clear that Acura is doing something right with the RDX. If you’re interested in taking part in the trend and looking at an Acura RDX of your own, Joe Rizza Acura is your top dealership option in the Chicago area. Based in Orland Park, we are a luxury automobile dealer that works to provide our customers with a complete automotive experience. On top of our skilled staff helping you find the car you want, we also can help you after the purchase with maintenance and parts.
Visit your local Joe Rizza Acura dealership in Orland Park, IL and check out our extensive selection of the Acura RDX, or give us a call at 800-952-7697.